What does trucking run on? It runs on facts, not spin; on miles, not buzzwords. It runs because of all of you who live with the consequences of every rule, regulation, rate and rumor. The onslaught of artificial intelligence has already taken its toll on media production and social media content. It’s not that uncommon to spend half of your time on social media trying to sort out if it’s legit news or more fake AI junk looking for clicks. We don’t play that game.