Jasmine Kiniklis

Jasmine Kiniklis, formerly Jasmine Daniel, is a skilled writer and content strategist with a strong background in digital publishing and SEO-driven content creation. With nearly a decade of experience crafting compelling narratives across multiple platforms, she has honed her ability to produce engaging, high-performing content that resonates with diverse audiences.

As a former Editorial Coordinator at CBT News, Jasmine played a pivotal role in the production and publication of digital content, ensuring it aligned with SEO best practices to maximize engagement and reach. She managed editorial content, collaborated with contributing writers, and stayed ahead of breaking industry news, making her an integral part of the platform’s success.

In addition to her work at CBT News, Jasmine has been running her own freelance copywriting business since 2016. She has built a loyal client base with a remarkable retention rate of over 80%. Her expertise spans multiple content formats, including print, email, social media, and web, allowing her to adapt to various brand voices and industry needs.

Her background includes a copywriting role at Nature Mary, where she enhanced the company’s direct-to-consumer product messaging and grew its social media engagement significantly within a short period. She also contributed to The Borgen Project as a writer, crafting articles highlighting global issues while leveraging SEO techniques to ensure visibility.

Jasmine holds a Bachelor of Fine Arts in Writing from the Savannah College of Art & Design (SCAD). Her technical expertise includes proficiency in SEO tools, content management systems, and analytics platforms, making her a well-rounded professional in the digital content space.

Her passion for storytelling and her strategic approach to content development continue to make her a valuable asset in the publishing and marketing industries.