The Geely Coolray is now on sale in South Africa, starting at R369,900. Image: Supplied If you think you might have seen the new Geely Coolray before, don’t blame the generic look of SUVs these days - your eyes are not deceiving you. The Geely Coolray is the vehicle that Proton’s X50 is closely based on, given that the Chinese auto giant owns the Malaysian carmaker that returned to our shores in 2022.