Jeff Bullas on Muck Rack

Jeff Bullas

Sydney
As seen in: Jeff Bullas's Blog, Apple Podcasts, LinkedIn, slideshare.net, Medium, Hubspot Blog, Flipboard, Business 2 Community, Yahoo, YourStory, TMCnet and
Human Centred AI & Digital Entrepreneur | Helping Creators & Entrepreneurs think deeper, act wiser, flourish faster | Founder Zyrro.ai | 33M+ readers |
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Articles

How Creators Make Money When AI Makes Content Free

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By Jeff Bullas
| Jeff Bullas's Blog
The internet used to reward information. Then it rewarded attention. Now AI has made both cheap. A single prompt produces a 2,000-word article in thirty seconds. Optimized. Structured. Perfectly forgettable. The content flood is not coming. It has arrived. And the creators who built their entire business on publishing volume are already underwater. So what actually comes next? Not a philosophical answer. A practical one. “The next scarce asset is human signal.
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The Human Signal Stack: Why Some People Become Impossible to Ignore

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By Jeff Bullas
| Jeff Bullas's Blog
A friend of mine who was a blogger when blogging was cool in 2009 (we now call them creators and influencers) was attending the same conference. He said to me let’s grab a quiet corner and let me interview you and capture your story and find out why you started a blog on social media and how it has changed your life. I then asked him this question which I remember today. “Why would anyone want to hear my story and why would they care?
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Why You Should Forget Google

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By Jeff Bullas
| Jeff Bullas's Blog
In 2014, I wrote a post titled “Why You Should Forget Facebook.” and shared it on LinkedIn. It got 400,000 views, 1,000 comments+, and spent a week as the top content on LinkedIn globally. I wrote it because Facebook had just betrayed every creator and marketer who had spent years building on its platform. They went public, killed organic reach, and quietly moved the goal posts while we were not looking.
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