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Articles by Jeff VanDixhorn
Midtown Athletic Clubs Partners with Club Automation to Deliver Exceptional Member Experiences
Midtown Athletic Clubs with eight clubs across the U.S. and Canada, announced a five-year partnership with Club Automation as its official member management software provider. Supported by an external software consulting company, Midtown sought a technology partner that would aid their mission to inspire people to transform their lives. Several platforms were evaluated across multiple criteria, including the ability to create exceptional member experiences and produce innovative solutions.
Integrated Technologies: How to Fuel Member Engagement
Jeff VanDixhorn, the chief revenue officer of Club Automation, shares how your club can fuel member engagement with integrated technologies. COVID-19 has brought many changes to the fitness industry, but one of the biggest has been its acceleration of technology as the driving force behind improved member experience and more effective communication and engagement.
Mobile App: Four Simple Ways to Promote
Joanna Truong, a sales consultant at Twin Oaks, shares four simple strategies for increasing downloads of your club’s mobile app. Mobile apps are penetrating every industry, and the fitness industry is no exception. We are in an era where technology is becoming an integral part of fitness, enabling gym owners, coaches and trainers to run their businesses while simultaneously providing fitness access to their members. Mobile apps are shaping the way gyms and studios interact with their members.
Knowledgeable and Sincere: Club Automation Perfect for Club Greenwood
Dan Gray, the chief financial officer for Club Greenwood, shares how Club Automation is a knowledgeable and sincere partner for their club. Club Greenwood opened July 1, 1987, and has been striving to be the best part of their members’ day ever since.
The Next Wave in Club Technology
When the first wearables and smartwatches hit the market in the early 2000s, the world sat up and took notice. Many predicted these small devices had the potential to change the way we all interacted with and used technology in our daily lives. They were right, and no industry has felt the impact of wearable technology more than the world of fitness.
How State Fitness Alliances are Saving the Fitness Industry
United we stand, divided we fall. As we continue to battle the pandemic, it’s more important than ever that we come together as an industry. Though COVID-19 has forced physical distance, it has also forced us to realize there’s immense strength in numbers. In health and wellness facilities across the nation, the goal is the same: to promote health and wellness. Surviving the biggest health crisis of our lifetime has intensified the need for mental and physical wellness.
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