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Jessica Bryant on Muck Rack

Jessica Bryant

Verified
United States, Weston
As seen in: Forbes Councils, The Community Company, MSN, Nature, USA Today, Aol, PLOS, The London Standard, New Scientist, Detroit Free Press, AZCentral | The Arizona Republic, Miami Herald and
Freelance writer + editor (articles, white papers, books). Full-time editor at @forbescouncils + @cmtyco. hirejessicabryant@gmail.com
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Articles

USA TODAY Editor's Picks 2026 opens product submissions for brands

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By Jessica Bryant Verified
| Worcester Telegram & Gazette Verified
Each year, billions of new products compete for buyers' attention, overwhelming them with a phenomenon known as choice overload. In 2024, for example, researchers at the consulting firm Accenture found that about 3 in 4 shoppers basically abandoned their shopping baskets after being overcome by this feeling. That's where we come in.
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