The UFC’s White House event reached 17 million total viewers across the United States and Latin America, according to viewership figures released by Paramount+ on Thursday, making it the biggest exclusive live event in the streaming platform’s history. The event, which took place on the South Lawn of the White House, averaged 8.2 million viewers across both markets, with 7 million viewers in the U.S. and 1.2 million in Latin America.