I’ve been a journalist focused on the public interest for 30 years. Right now, I’m the deputy editor of the Bulletin of the Atomic Scientists, where I’m lucky enough to edit the world’s leading experts on nuclear weapons and energy, climate change and biological threats to humanity. I’m also a re...
The Doomsday Clock has long attracted interest from the creators of pop culture, whether their artistic form of choice be the cinema, television, comic books, or, in particular it seems, rock music. Through the years, groups as disparate as Iron Maiden, The Who, Bright Eyes, and Smashing Pumpkins all sang along to the tick-tock of the Bulletin’s apocalyptic timepiece. As did the Los Angeles-area band known as Linkin Park in its 2007 album Minutes to Midnight.
In January, the Bulletin of the Atomic Scientists made its annual announcement on whether the minute hand of the Doomsday Clock would move and, if so, which way and by how much. At the time of the announcement, Donald Trump had been president of the United States for only six days.
If you’re going to subscribe to only one magazine — well, really you should be subscribing to more! But you could start with The Atlantic, and then move on to include, as I have, All About Beer on your list (subscribe!). I mention it now on general principles, and because its site now features an interesting piece by Jeff Alworth, author of The Beer Bible, extending my premise that craft breweries have become a no-joke indicator of larger civic revival.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".