We are now walking through a media desert. While access to content is astronomically high, the content that we read is dead, lifeless, and derivative. Yes, I see the irony in posting my criticism of the state of online media on, well, online media, but I want to explore how we got here and what we can do about it. We begin in about 1983.
Often, when a company is looking to drum up business on Kickstarter (or any other crowd-funding site), it’s because they’re not established or want to secure pre-orders, and generally do this by offering things at pretty affordable price points. Because, frankly, you as the buyer are shouldering a good deal of risk. Well, this is not so with the latest project to hit KS from Mark Carson, with his new Mark Carson Octagon Watch. Cause, you see, Carson likes to do things differently.
Back in February 2017, Draken launched its kickstater campaign for the Draken Tugela and raised more than needed for their goal. I recently did a hands on review of the Tugela which turned out to be pretty darn nice. Starting November 16, 2017 Draken is coming out with a new Kickstarter campaign for their new aviation inspired Draken Peregrine. Draken was able to send me out a prototype and so far, I like what I see. There are two dial options for the Draken Peregrine.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".