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John Branch

Verified
San Francisco
As seen in: The New York Times, CNN, Folha de S.Paulo, MSN, MSN Canada, MSN UK, O Globo, The Athletic, The New York Times en Español, The New York Times International, UOL and
New York Times reporter in California. I try to write stories you didn't know you wanted to read. Author of The Last Cowboys; Boy on Ice; Sidecountry
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Articles

CTE Cases Are Soaring. Why Can’t We Quit Football?

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By John Branch Verified
| Portside
CTE Cases Are Soaring. Why Can’t We Quit Football? Published August 28, 2026 Twenty years into its C.T.E. era, the N.F.L. is more popular and profitable than ever. Revenues rise even as the math becomes clearer for the once immeasurable price paid in brain damage sustained by football players. Fans know too much to plead ignorance. They now know, thanks to a new study, that at least one in four former N.F.L. players had C.T.E. among the nearly 900 who died between 2016 and 2021.
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Soa o alarme: pelo menos um em cada quatro jogadores de futebol americano tem uma doença neurodegenerativa

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By John Branch Verified
| Expresso Verified
Um estudo que teve em conta antigos jogadores de futebol americano que morreram entre 2016 e 2021 concluiu que 24,5% tiveram CTE, acrónimo em inglês para Encefalopatia Traumática Crónica, uma doença neurodegenerativa provocada por repetidos traumatismos cranianos. Segundo os investigadores, a percentagem real será mais elevada
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As C.T.E. Cases Soar, Why Do Football Crowds Still Go Wild?

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By John Branch Verified
| The New York Times Verified
Twenty years into its C.T.E. era, the N.F.L. is more popular and profitable than ever. Revenues rise even as the math becomes clearer for the once immeasurable price paid in brain damage sustained by football players. We are living in an era of cognitive dissonance, sociologists said. How many C.T.E. cases, they wondered, are too many for fans’ collective consciousness? What would it take to quit watching, or to quit sending children into the scrum?
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