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Johnny Davis

Verified
London
As seen in: Esquire, MSN Australia, MSN UK, Yahoo Entertainment, Yahoo Life, MSN España, MSN South Africa, The Guardian, The Telegraph, Yahoo News Malaysia, Yahoo News UK and
Instagram: @johnnydavisesq
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Articles

約360万円で取引も。定価の約35倍に高騰したスウォッチ × オメガの新作「ムーンスウォッチ」

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By Johnny Davis Verified
| Esquire Japan Verified
ムーンスウォッチ史上でも異例の応募方法 世界限定1969本のみ生産された「ムーンスウォッチ」の新作「ミッション トゥ ザ ムーン 1969」は、これまでのコレクションの中でも特に異色の一本だ。文字盤には11グラムの18金「オメガ ムーンシャイン™ゴールド」が使われており、これはアポロ計画時代のオメガの部品から回収したとされる金を用いて作られたもの。その希少性を踏まえ、スウォッチは店頭での先着販売ではなく、抽選形式の応募プロセスを導入した。 購入希望者は、オメガの歴史、「ムーンスウォッチ」コレクション、そしてアポロ11号に関する全32問のテストに解答する必要があった。 応募者に与えられた解答時間は2時間15分──これはニール・アームストロングとバズ・オルドリンによる月面船外活動の所要時間になぞらえて設定されたものである。 このリリースは絶大な人気を博し、多くのユーザーから、応募サイトがアクセス集中により接続困難に陥ったとの報告が寄せられるほどだった。 Swatch x Omega 'Mission to the Moon 1969' Swatch x Omega 'Mission...
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The 9 UK Vintage Watch Dealers We Trust (and the Best Models to Buy, From Rare Rolexes to Undervalued Omegas)

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By Johnny Davis Verified
| Flipboard
Watches 1 day ago The History and Evolution of Watch Clasps monochrome-watches.com - Erik Slaven • 1d From simple hooks and latches to sophisticated clasps with on-the-fly extensions, strap/bracelet closure innovations have grown exponentially in the … Travis Kelce 1 day ago Travis Kelce and Taylor Swift Can Now Wear Matching Cartier Watches GQ - By Oren Hartov • 1d The pop star sent people scrambling to pick up her variation of the legendary Santos, and now her husband has one of his own.
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The 9 UK Vintage Watch Dealers We Trust (and the Best Models to Buy, From Rare Rolexes to Undervalued Omegas)

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By Johnny Davis Verified
| Esquire (UK) Verified
This story originally appeared in About Time, Esquire's free weekly newsletter dedicated to the world of luxury watches. To get it free into your inbox every Sunday at 8am, sign up here Modern watchmaking is obsessed with its own past. Everywhere you look, brands are digging through the archives: reviving old references, shrinking cases, bringing back forgotten dial colours and case shapes, and generally making new watches that look quite a lot like old ones.
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