This is Behind the Blog, where we share our behind-the-scenes thoughts about how a few of our top stories of the week came together. This week, we discuss talking aloud to computers, Cannes, and “Engineering Creativity: Guac Is Extra." JASON: This week I was in Cannes, France for the Cannes Lions advertising conference, which is a sentence you probably did not expect to be reading and is definitely not a sentence I expected to be writing.