Wine Mafia Looking to put the “fun” back in “function”? Wine-themed team-building can add a refined, celebratory feel to any event. The team enjoys sampling wines, and the experience is made all the better by learning a thing or two. However, it is important to keep meeting goals front-and-center. We asked experts for tips on right and wrong ways to add vino to an event.
Photo credit: Multi-Hub Meetings Is getting everyone is the same room more difficult than herding caffeinated cats with a fear of enclosed places? Perhaps the solution for your group is a multi-hub meeting. As distributed companies with lots of remote workers become more prevalent, hybrid meetings that link groups of participants in different cities using a package of real-time audiovisual technology are a cost-saving way to help everyone feel connected.
Marketers “get it” when it comes to the power of events to meet their goals and they are willing to put their budgets where their meetings are according to a new survey by Bizzaboo. The poll of more than 400 mid- to senior -level marketers was included in the company’s 2018 Event Marketing Benchmarks and Trends Report and it showed that marketers overwhelmingly see events as an essential part of their marketing pipeline. The majority plan to invest even more in collective gatherings next year.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".