Discarded chocolate wrappers are crinkling treacherously in my coat pocket when I turn up for a meeting with Louise Parker, the healthy eating guru who helped Emma Thompson shrink from a size 14 to a size 10 in just six weeks. Why am I here? Because it is week three of my cobbled-together diet and I’m urgently in need of expert advice and possibly a bit of scolding. Having lost 11 pounds, I have plateaued.
They have become the go-to gift for almost any occasion. They are the modern classics you will find in discerning loos the length and breadth of the land. Nostalgic yet bang up to date, every line is shot through with both irony and affection – and, above all, is laugh-aloud funny. I am referring, of course, to the born-again Ladybird books for adults, in which original artwork and hilariously deadpan social observation have combined to create a bestselling phenomenon.
OPINION: Can you lose the best part of 20 kilos by Christmas? It's a tantalising idea - but probably not medically advisable in just 90 days. But the fact is, I need to lose weight quickly, having been told, in no uncertain terms, about the dire health consequences of being overweight for my frame. It doesn't matter that I don't look fat. It's immaterial that I don't feel fat.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".