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Julia Walker on Muck Rack

Julia Walker

Verified
New York
As seen in: Campaign (US), PR Week, Campaign (UK), Campaign Chemistry, Campaign Asia, Campaign India, Campaign (Canada)

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Articles

Lego lands ‘Time’ magazine’s front page … and builds girls’ self esteem at the same time

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By Julia Walker Verified
In February, Lego Group released its F1-themed collection of buildable Ferrari, McLaren and Mercedes race cars and accompanying racers sporting helmets and branded race gear. Today, the Denmark-based toy brand shifted gears by designing a figurine not inspired by F1 racers Lando Norris or Lewis Hamilton, but by 17-year-old racing driver Ivanna Richards.
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