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Kim Bode on Muck Rack

Kim Bode

As seen in: MSN, HuffPost, Los Angeles Times, Entrepreneur, Die Zeit, Neue Zürcher Zeitung, Thrive Global, Scary Mommy, The New Humanitarian, Raconteur and
Audience + news product strategist. Now @NewspackPub. Was @devex @latimes @newsdeeply @nyuniversity & biz journo. 💌 Talk to me about coaching and consulting.
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Kim Bode’s Biography

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Kim Bode is the community editor of Syria Deeply and Refugees Deeply, working at the intersection of strategy, editorial and product. Prior to joining News Deeply, she graduated from New York University’s Studio 20 program, which focuses on innovation in journalism, completing a research project with Facebook’s Journalism Partnerships team. Born and raised in Berlin, she came to New York in 2011 as Wall Street correspondent for the Financial Times Deutschland and NZZ am Sonntag, and later also …

Articles

The compounding effect of doing revenue work

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By Kim Bode
| The Lenfest Institute
How data-informed insights from Newspack’s Revenue Development Program can lead to improvements in newsletter growth, recurring reader revenue, and advertising sales. Since Newspack launched the Revenue Development Program in spring 2024, we’ve welcomed more than 160 participants across 18 cohorts. To date, participating publishers have generated more than $12 million in additional value tied to measurable improvements in newsletter growth, recurring reader revenue, and advertising.
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Launching the Women’s Entrepreneurial Fellowship

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By Kim Bode, Olivia Covey
| Small Business Association of Michigan
When the Small Business Association of Michigan Foundation reached out to Kim Bode regarding the Women’s Entrepreneurial Fellowship (WEF), they had a name, and an idea but no real concept of how it would all come together. They needed someone who understood and experienced the same struggles and roadblocks as the women being recruited for WEF. Women-owned businesses in Michigan face significant challenges despite their numbers and potential.
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Marketing leaders on their best holiday email campaign

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By Jessica Lyn, Kim Bode
| Raconteur Verified
For businesses worldwide, the holiday season presents a wealth of opportunities to drive revenue. According to PwC’s Holiday Outlook 2024 report, overall spending is projected to rise by 7% compared to 2023, with the average shopper expected to spend $1,638. This increase comes despite 59% of consumers reporting that inflation is likely to impact their holiday spending this year. For marketers, these opportunities come with significant pressure to get things right.
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