When you create a low-key lighting scenario, it’s especially important that you implement a fill light—but not too much fill light. Otherwise, the shot can simply turn into an abyss of shadow without any detail or, at the other extreme, you can overfill and eliminate the drama inherent with low-key lighting. Low-key lighting is any scenario in which the preponderance of the tones in a photograph is dark, set off by only a few areas of highlights.
For wedding, maternity, newborn and studio photographer Tracie Maglosky, an Olympus Visionary, being able to capture every detail is vital, and so is being able to get the shot the first time, which is possible thanks to the quality of Olympus lenses, the lightning-fast autofocus on her Olympus OM-D E-M1 Mark II camera and the ability to work directly with studio strobes.
When you’re standing on the shores of Lake Michigan in a torrential downpour, waiting to capture lightning strikes from an intensifying storm, the weather sealing of the Olympus OM-D E-M1 Mark II and M.Zuiko PRO lenses means the difference between getting the shot or not. Just ask photographer and Olympus Visionary Jamie MacDonald. Based in Michigan, photographer and educator MacDonald finds beauty in nature’s fury and often can be found out in the worst weather.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".