RICHARD BEN CRAMER WAS THE WRITER'S WRITER: A LARGER-THAN-LIFE REPORTER WHO COULD CRACK ANY SUBJECT. (HE FIGURED OUT JOE BIDEN AND TEDDY BALLGAME, FOR GOD'S SAKE.) AND THEN HE TOOK ON ALEX RODRIGUEZ, WHO STUMPED THE AUTHOR EVEN BEFORE HIS STORY BECAME SO COMPLICATEDTHIS WAS 1981. Mark Bowden, American reporter, had just arrived in Nairobi, Kenya, for his first overseas assignment.
In the late 1980s, when people got too drunk and were kicked out of the other casinos in Lake Tahoe, they ended up at High Sierra, a place where there was no such thing as being too drunk. Sometimes they staggered over to a blackjack table manned by a young dealer named Sig Mejdal. Mejdal was an undergraduate at UC Davis, studying mechanical engineering and aeronautical engineering.
The most infamous roster decision in high school basketball history came down 33 years ago on the edge of tobacco country, between the Cape Fear River and the Atlantic Ocean, in an old town full of white wooden rocking chairs. The decision took physical form in two handwritten lists on a gymnasium door, simultaneously beautiful for the names they carried and crushing for the names they did not.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".