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FEATURED Challenger Brands March 4th-5th, 2020 New York, NY My Account Log Out Sign In Subscribe Thank you, Mr. Bernbach. In the late ’60s and early ’70s, a creative revolution was going on in New York. Agency Doyle Dane Bernbach was dramatically changing the advertising business forever. The revolution was being led by Bill Bernbach, Roy Grace, Helmut Krone, George Lois, Phyllis Robinson, Mary Wells and agency Scali, McCabe, Sloves.
It was Steve Jobs calling. Now, I've known Steve since he was 23 years old. I did some advertising for him back in the '80s as he was building his new company. Apple Computer. Steve believed that some day everyone would have a computer. Crazy kid. Steve said, "Hi Lee. Gil Amelio just resigned. Can you come up here?" Gil Amelio was the last in a succession of Apple CEOs since John Sculley had pushed Steve Jobs out of Apple.
News Top stories Lee Clow helped shape some of Apple's most iconic ads. Photo: Apple Lee Clow, the founder of Apple’s creative agency TBWA\Media Arts Lab and TBWA global director of media arts, is retiring at the age of 73. A friend of Steve Jobs for three decades, Clow played a crucial role in the creation of some of Apple’s most iconic advertising campaigns.
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