I started my freelance writing career after a five-year stint in marketing. I came to the realization that the part of my job that I loved the most involved writing promotional material for clients and articles for the association’s monthly newsletter. So, I decided to turn my passion for writi...
For years, offices have been filled with the fresh-faced younger generation who fill the entry-level desks, the established middle who fill the management roles and the older senior executives who are near retirement. But as tech-savvy millennials enter the workforce causing Gen-X-ers and baby boomers to step out of their comfort zones, talk of the generational divide is everywhere. Recently, national staffing company Spherion released their 2014 Emerging Workforce Study.
My first camera was a Polaroid. Like many in my generation, I vividly recall the excitement of waiting for a colorful image to crystalize on the black square film that flew out of the camera. The instant gratification was far superior to the three-to-five-day wait time I had to endure when taking a roll of film to the photo shop to be developed. Although Polaroid was a worldwide household name, the introduction of digital cameras to the masses in the late ’90s caused the company to struggle.
Sue Ismiel, CEO and founder of Sue Ismiel & Daughters , producers of Nad’s line of hair removal products , clearly recalls the day she first experienced being bullied. As a 15-year-old new arrival in Australia from Syria, a group of girls taunted her on the school bus over her lack of command of the English language. “It happened at such a tender age and left such a huge impact on my life,” says Ismiel.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".