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Lori Zelenko on Muck Rack

Lori Zelenko

(She/Her)
New York
Covers:  Travel, Luxury Lifestyle, Beauty, Wine/Spirits, Lifestyle trends across categories - i.e. luxury innovations
Doesn't Cover: Do not cover Politics
LSZ COMMUNICATIONS / Lori Zelenko Strategic Marketing Communications, Entertainment Editor New York Lifestyles Magazine

Interview

What was your first job as a journalist?

Boston Daily Free Press covering the arts in Boston in graduate school

Have you ever used a typewriter?

yes

How is social media changing news?

Faster no curation

Who's your favorite fictional journalist?

Francine DuPlessix Gray

What does it mean to be a journalist?

Storytelling spontaneously on paper

What's the funniest news-related #hashtag you've seen?

No idea

How do you prefer to be pitched on stories?

email

What tools and software do you use to do your job?

PC laptop iPhone IPad

What's your favorite social network?

Instagram

Who do you wish followed you?

Anyone compelling and relevant

Why did you become a journalist?

Can't stop storytelling

Did you work for your high school newspaper? If so, what did you do there?

yes wrote headlines edited

What story are you most proud of writing or working on?

Whatever is currently on my screen

What advice can you offer to aspiring journalists?

Success will find you stick with it

When's the best time to pitch you?

morning

What's the best pitch you ever got?

Get so many hard to say

What's the worst pitch you ever got?

No idea

What's your favorite drink?

Vodka on the rocks with fresh lime

When you're not at a computer, where are you most likely to be?

Shakespeare in the Park

Aside from your own, what's your favorite publication to read?

Skimm

What's the most common misperception about your beat?

No idea

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