On YEARS OF LIVING DANGEROUSLY, we’re dedicated to telling the stories of the millions of people who may be displaced by the environmental disasters brought on by climate change. Legally, a refugee is a person who has been forced to flee his or her country because of violence, persecution or war. This definition does not necessarily cover people who are displaced by natural disasters, which are becoming more severe in the face of climate change.
As actress and activist Nikki Reed learned during the second season of YEARS OF LIVING DANGEROUSLY, there’s a growing number of people who are working to solve climate change by pushing for a price on carbon. Carbon pricing is an economic tool that encourages polluters to switch to clean energy, by making the cost of polluting high. It’s an elegant solution that’s been supported by people on both the right and the left of the political spectrum.
Last week, I wrote a story titled, "Knit a sweater, save a penguin," about a nonprofit on Phillip Island in Australia that accepts donations of sweaters to be worn by penguins. We love knitting, saving animals and cute things. So chilly penguins dressed in sweaters seemed like a perfect trifecta of TreeHugger goodness.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".