Bullshift – verb [bool-shift] – To shift your brain away from negative thoughts and beliefs (i.e., bullsh!t) to success-minded, joyful, productive thoughts. In the world of entrepreneurship, the notion that leaders are born, not made, is a long-standing belief. However, in my experience of 20 years as a business coach, I've learned that this belief is a myth that needs to be debunked. Leadership is a skill that can be cultivated and refined over time.