The sixth edition of hotels.com’s annual Chinese International Travel Monitor identifies a disconnect between what hoteliers are doing for their Chinese travellers and what the travellers actually want. The gap identified by the research is that hoteliers are prioritizing budgets around social media and marketing campaigns over spending on the specific services that Chinese travellers require. As hotels.com says, “the risk is that the existing service gaps might get bigger”.
Hotel meta Trivago has upgraded its Rates Insight tool to give hoteliers access to not only competitors’ pricing information, sourced from some 250 sites, but also demand patterns. The idea is that hoteliers can monitor their rivals’ prices across the web and adjust their own accordingly. As well as rates, the new product will also share insights related to demand by analysing search patterns, giving hoteliers another data set upon which to base their pricing decisions.
India’s Nasdaq-listed OTA Yatra.com has agreed to acquire Air Travel Bureau (ATB) for an undisclosed sum. A statement said that ATB is India’s largest independent corporate travel services firm, with gross annual bookings of around INR 15 billion ($230 million). By combining ATB with its existing business travel operations, Yatra believes it is now the biggest corporate agent in India. ATB is part of the Uniglobe network, and has more than 400 medium and large sized corporate clients.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".