Martyn White

The experience began at the threshold, where Milan’s familiar rhythm- honking scooters, overheard fragments of design-week conversations, the heat of bodies moving between venues- gave way to something noticeably slower, more deliberate. Inside, Bocci had constructed an environment that resisted immediate comprehension. Rather than a linear sequence of rooms or a clearly defined route, the installation unfolded as a spatial field.

Each piece in the A Mi Collection takes its name from a Japanese word, echoing the cultural and emotional underpinnings of the collection. Together, they form a tactile narrative of calm, memory, and connection. An 安 – Presented in deep burnt orange, An recalls the aesthetic of knitted jumpers through refined hand-embroidery. Its minimal detailing and rectangular form create a calm, sophisticated presence. Ikoi 憩 – Meaning “rest” or “repose,” Ikoi embodies tranquillity and harmony.

The new collection brings together a roster of acclaimed designers, each reinterpreting Kartell’s design DNA through a contemporary lens. Philippe Starck presents A.I. Lite, a lighter, more sustainable evolution of his pioneering AI-generated chair, continuing Kartell’s exploration into artificial intelligence and eco-conscious production. The Camomille Lamp embodies mobility and softness, offering a portable, rechargeable lighting object that reflects modern lifestyles.