December always comes too soon and passes too fast, a truth that could apply to every day and season, but this twelfth month of the year marries the ordinary urgency of life with a sense of finality.It's the month that says, "Last call. The year you thought would never come is already over. Don't waste what's left. "It's the month that leaves you humming, "Who Knows Where the Time Goes?" and if you don't know that song, you should.
Have yourself a merry little ChristmasIt may be your lastNext year we may all be living in the pastHow’s that for an upbeat thought? However you commemorate the waning of the year, and no matter what you call it, you’ve probably heard and hummed along with the classic tune “Have Yourself a Merry Little Christmas.”What you may not have heard are the original, gloomy lyrics that begin with the lines at the top of this column. In the familiar version, the song is a pep talk.
A few days after Thanksgiving, Jennifer Schubert Spencer was in the back room of her Dairy Queen when she heard a terrible noise. Had a bomb exploded? Had the ceiling collapsed? She hurried out front and stared. “Oh my God,” she thought. “There’s a car in my dining room.”A woman driving a Lexus SUV had crashed through the front windows. Glass lay scattered everywhere, the window frames were mangled, and benches had been mowed into the middle of the room.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".