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Matt Klein on Muck Rack

Matt Klein

New York
Covers:  Culture, Trends, Virality, Memes, Marketing, Tech and Psychology
Studying culture and our media.

Matt Klein’s Biography

I analyze emergent cultural trends and the interplay of our technology and psychology, to consult on strategic businesses decisions.

Working alongside organizations including Columbia, MetLife, American Airlines, AB-InBev and Facebook, as well as non-profits and government agencies, I've become a trusted source in identifying cultural change and developing future-proofing business strategies spanning comms to investments.

Distinguished as top talent across Omnicom's 1,500 marketing agencies, my expertise covers industries and capabilities including marketing strategy, business transformation, trend forecasting, and UX.

As an award winning writer and frequent commenter, my observations have been featured in The New York Times, WSJ, The Atlantic, TechCrunch, CNBC, Adweek, The Drum, and Forbes.

With an academic background in Psychology, Film and Media Studies, my concentration is in CyberPsychology, Memes and Virality—how and why do certain ideas or behaviors spread in online social spaces?

I'm also the Founder of PRSNL Branding, a global education platform, consulting studio, and side-hustle, which helps professionals enhance their online presence to advance their careers. Acquired in 2020, I remain an Advisor.