Matthew Welty on Muck Rack

Matthew Welty

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Jersey City, NJ
Associate Editor — Complex
As seen in: Complex, Complex UK

Associate Editor, @complex. Co-host, @fullsizerunshow. Professional sneaker nerd. Glory, glory New York football.

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@MatthewJWelty — 2,419 followers, 6,739 tweets

Nov 22, 2017

Sneaker execs: "Sales are down, how can we fix it? Ah yes, let's lie about a release and have kids fight each other to drum up hype!"

Nov 22, 2017

Marketing strategy for sneaker brands in 2017: "They'll go crazy for a GR shoe if we drop it as an 'exclusive' first and a fight breaks out"

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