Max Willens on Muck Rack

Max Willens

Brooklyn
As seen in: EMARKETER, Medium, Newsweek, WIRED Magazine, VICE, International Business Times (U.S.), Ad Age, Digiday, Crain's New York Business, AlterNet, NewsBreak and
Music, Sports, Bile. Not necessarily in that order. Senior analyst at EMARKETER.
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Interview

What was your first job as a journalist?

I was an arts critic at my high school newspaper. People complained when I panned a class production of Guys and Dolls.

What does it mean to be a journalist?

Journalism helps people understand the world.

What's the worst pitch you ever got?

An interview with a plastic surgeon about rumors that a celebrity had gotten breast implants. The email was addressed to the wrong person.

When you're not at a computer, where are you most likely to be?

Watching something
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