A new AI capability that delivers analysis-ready Media Intelligence. More than just a product launch, this is a shift in how communications teams monitor, understand and act on media coverage.
shots is a website, magazine and DVD produced specifically for the creative advertising and production industries worldwide. It provides a showcase of the most innovative and effective new work produced internationally, from digital campaigns, top TV ads and music videos to short films, idents, special effects and spots by talented new directors. shots is firmly established as the foremost reference source for the commercials and media industries worldwide. Source
Field Unit are bringing aboard a filmmaker whose blend of elite athletic experience and emotionally-driven storytelling has earned him recognition for work that resonates far beyond the world of sport. His clients include Nike, Adidas, On Running, Lululemon, Salomon, and Rapha. Before stepping behind the camera, Carthur competed as an athlete at the highest level, an experience that continues to shape the way he approaches storytelling today.
Whether he's making horror-comedy commercials or award-winning genre shorts, there's a joyful chaos to Eros V's work. The British-Greek writer-director, repped by World War Seven in the US and MindsEye in the UK, has work that includes the SXSW-winning Meat Puppet, Channel 4's JUICE and campaigns for KFC, Marmite and QuickBooks. Here we find his workspace filled with objects that reveal both the artist and pop-culture prizer, one of which may or may not be trying to kill him.
Since joining Whitehouse Post in 2024, Phillips has quickly distinguished herself through her storytelling, sharp creative instincts, and collaborative spirit. After beginning her career as a production assistant in Los Angeles, she spent several years working as a writer and content manager before returning to post-production full time. She later held assistant editor roles at Mackcut and LVLY before joining Whitehouse Post.
Matt Berardi has built a body of work that resists easy categorisation, commercial, narrative, music video, experimental. All held together by a distinct comedic sensibility and an instinct for restraint. His comedy doesn't announce itself. It lands in the timing, in what he leaves in and what he takes out.
The new Reese’s Puffs campaign from The Martin Agency brings back the brand’s iconic 2009 Eat ’Em Up rap, blending the nostalgia fans know and love with multi-platinum powerhouse GloRilla’s signature sound and after hours energy. The original track has recently gone viral on TikTok, sparking a wave of fan-created content and proving that the anthem still hits just as hard as it did in the early 2000’s.
Created in collaboration with FIG, fruit juice brand Tropicana unveils this wonderfully colourful and visually striking film, directed by Dorian & Daniel through Reset and animated by Untold Studios. Realised fully in CG, the spot, titled Give Life Some Juice, opens with a sleepy sloth reaching for a bottle of OJ. Upon taking a sip, he swings from his branch and saunters through the luscious green forests with a new zest for life as other creatures observe in awe.
This new music video for Myles Smith's track Hold Me in the Dark is a powerful and emotional story of a father attempting to come to terms with his daughter's imminent death. The promo is directed by Smith himself through Partizan London, his first time stepping behind the camera, and the film features award-winning actor Stephen Graham as we follow him through the final hours he spends with his dying daughter.
Uppercut has promoted VFX Supervisor John Geehreng to Partner, recognising his role in building the company’s VFX division into an artist driven department built for the evolving demands of today’s creative production landscape. Since joining Uppercut, Geehreng has helped shape both the studio’s creative output and technical infrastructure, leading projects that blend high end visual effects craft with emerging AI driven workflows.
Last week I went to an innovative disruptive conferencefest that promised to “unleash the unlimited possibilities of real-time agile genscapes at the intersection of art and science”, and let me tell you: it was a fun time. In a packed-out auditorium, Mr Bean gave a thrilling keynote about building brands during periods of cultural chaos.
In this charming campaign created by Try and directed by Martin Werner through Bacon, Norwegian gambling brand Norsk Tipping pays tribute to feelings of joy and community in mediocracy Endearingly titled For The Mediocre, the film uses the same tropes as typical sports ads: close-up, slow-motion shots building anticipation for moments of athletic and theatrical greatness... which never happen.