Megan Senese on Muck Rack

Megan Senese

As seen in: So Much To Say: A Legal Podcast For People, Bloomberg Law, Law360, Bloomberg Tax, Daily Tax Report, Law360 UK, Attorney At Work, The Quintessential Gentleman
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Articles

Lawyers Neglect This Resource for Deepening Client Relationships Original

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By Megan Senese, Toni Wells
| Bloomberg Law Verified
Marketing and business development teams have long assisted Big Law attorneys in their never-ending mandate to bring in new business. What receives far less attention is how marketing and business development departments, or MBD, can help deliver a higher level of client service, leading to revenue growth with clients already working with the firm. Marketing teams and lawyers commonly struggle with communication and transparency.
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Start Differently This Year: 3 Smart Business Development Tips for 2026

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By Jennifer Ramsey, Megan Senese
| Attorney At Work Verified
BUSINESS DEVELOPMENT January can be the reset button you need. If last year left you feeling like you were spinning your wheels or sending emails that nobody read, start differently this year. Follow these three business development tips for 2026 and focus on nurturing relationships. Before you bulldoze through the first quarter, building a book of business isn’t about creating a flashy new pipeline, hitting arbitrary numbers, or sending that perfect pitch. It’s about relationships. People.
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Your Partnership Submission Is a Business Case, Not a Résumé

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By Megan Senese, David Cross
| Bloomberg Law Verified
Partnership submissions often read like performance reviews: billable hours, matters handled, revenue generated, and committees served. While those metrics matter, they tell only part of the story. The most compelling submissions go beyond numbers to show leadership, impact, and alignment with the firm’s culture and strategic goals. Ultimately, they demonstrate an owner’s mindset.
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