Mia Lockett on Muck Rack

Mia Lockett

Verified
Sydney
As seen in: Inside Small Business, Inside Retail, Inside FMCG, Internet Retailing AU, Franchise Executives
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Articles

Growth killers: The small-business mistakes that stop scaling

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By Mia Lockett Verified
| Inside Small Business Verified
In brief From delaying that first hire to not tracking the right numbers, early decisions in business can slow down growth. In this article, six business owners reflect on the missteps that stopped them from scaling – and the strategies they used to get back on track. Growth killer: Overinvesting in low-impact marketing tasks Ali Carter’s business, HeadStart Club, provides school-readiness programs for children aged one to eight.
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What small-business owners really need for a website that converts

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By Mia Lockett Verified
| Inside Small Business Verified
In brief You want a website that brings in sales but you don’t want to spend unnecessary time or money. We’ve got you covered. In this piece, three experts break down the ‘must-have’, ‘should-have’ and ‘nice-to-have’ features of a business website – plus when to DIY your site build and when to call an expert. There’s a lot to think about when it comes to putting your business website together.
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The cookie-makers who refused to crumble: The Charlie’s Fine Foods story

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By Mia Lockett Verified
| Inside FMCG Verified
Not many entrepreneurs can turn a struggling bakery into a 21-year success story, but that’s exactly what Jacky Magid and Ken Mahlab have done with Charlie’s Fine Food Co, a wholesaler and retailer of gourmet baked goods. It all began when Ken bought the tiny Moorabbin-based wholesale bakery out of receivership in 2004. Four years later, Jacky left her corporate law career to join the business, securing major contracts with stadiums, airlines and hotels.
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