A fortnight ago, the debut album by a young British guitar band entered the chart at No. 6. You might have expected to see this pored over with some interest by the press, for whom the search for the New Arctic Monkeys, the New Oasis and the New Smiths has long been a matter of urgency. Instead, you will scour the daily newspaper arts pages in vain for mentions of the Sherlocks, and you won’t fare much better looking at the specialist music magazines.
Susanne Sundfør is a proper pop star in Norway - chart-topping albums and the whole kit and caboodle - but few outside her homeland had much idea who she was until 2015, when she released Ten Love Songs, a dazzling album of synthpop, simultaneously grand and intimate. It was her third successive album of electronic pop, and you'd have thought that was What She Did. But no.
Cheap Trick are one of rock music's oddities: obsessive Anglophiles from Illinois who became stars in Middle America, but never really cracked it in the UK; a mainstream band who were heroes to a generation of alt-rock bands, including Guided By Voices, Pavement and Smashing Pumpkins; a band sufficiently perfectionist to go back into the studio and rerecord their 1977 album In Color with Steve Albini, and then not release the results.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".