Michelle Childs on Muck Rack

Michelle Childs

United States
As seen in: Financial Times, Taylor & Francis Online, Manchester Evening News, The Chronicle, Hull Daily Mail, Plymouth Live, International Journal of Retail and Distribution Management, Journal of Fashion Marketing and Management
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Articles

Neglecting infectious diseases is a market failure

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By Michelle Childs
| Financial Times Verified
The writer is director of policy advocacy at the Drugs for Neglected Diseases Initiative For the past two decades, large multinational...
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Unveiling local consumer segmentation: exploring attitudes, values, and behavioral preferences in the non-food dairy value-added products market

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By Bomi Lee, Michelle Childs, Heejin Lim, Christopher Sneed
| Taylor & Francis Online
ABSTRACT This study explores consumer segmentation in the non-food dairy value-added products market, specifically focusing on products like goat milk soaps and lotions. Leveraging psychographic factors – including locavorism, community attachment, health consciousness, societal responsibility, and sustainability values – the study investigates how these dimensions influence consumer behavior within the cosmetic and personal care sectors.
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