4 min read If you dread the thought of having the same thing on your wrist as someone else in the room, you’ve come to the right place. Not that there’s anything wrong with yearning for a Submariner or a Seamaster—we’re just as guilty as any watch fan—but sometimes it pays to do things a little differently. And though the juggernauts of the watch world tend to dominate the conversation, there are so, so many other players out there that are well deserving of your attention.