Moewaka Barnes

Exposure to unhealthy food marketing influences food preferences and consumption habits, particularly in children and young people (Smith et al., 2019; Boyland et al., 2022), contributing to diet-related non-communicable diseases (Afshin et al, 2019; Swinburn et al, 2019). There is an urgent need to regulate unhealthy food marketing to reduce exposure (Boyland et al., 2022; WHO, 2023a, 2023b).

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The commercial determinants of health (CDoH) have a significant impact on the health and well-being of children and young people (subsequently referred to as young people). While most research has focused on the influence of harmful industry marketing on young people, more recent CDoH frameworks have emphasized that a range of commercial systems and practices may influence health and well-being.