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Articles by Montieth M. Illingworth
Are the AI Giants Creating Their Own PR Nightmare?
The short and generous answer is they’re trying not to. They would claim they are saying what they can and should in a very fluid, complex situation that arguably no other corporate leader has ever been in. The long answer is yes, and it could get worse. They have choices about how to communicate, and they kept making the ones that create the most reputational risk.
If Ethics Dont Scale, Can Crisis Preparedness?
Its a Silicon Valley denizens truism that ethics dont scale. As tech companies grow and their products become more pervasive in our lives, in the eyes of many observers, key ethical considerations have taken a back seat. Theres a real debate in there. But the pattern also has parallels worth examining in any companys growth trajectory. When companies in any sector grow rapidly, what happens to their ability to manage, learn from, and prevent critical issues from evolving into full-blown crises?
Your Crisis Plan Wont Save You. Your Judgement Will.
Much is made of the importance of proper planning to anticipate and manage a crisis. Crisis planning is essential, as long as it is coupled with a clear-eyed view of what, in the real world, implementing it will be like. No one truly knows how effective a plan will be until a crisis is confronted. But there is another preparatory step that may be even more important one that is certainly harder to plan for and to execute.
What To Do With a Lonely CEO
Are CEOs lonely? That’s not a common question. Undoubtedly, if a CEO is asked that question for the purposes of public consumption, the answer would almost certainly be "no." CEOs will almost always say the job can be challenging and that meeting those challenges is its own reward—part of achieving the overall corporate mission on the march along the strategic journey. But lonely moments can occur, even though the leadership experience will rarely be defined as such in the corporate setting.
My Kingdom for a Mentor
Imagine that you’re young, rich, admired by your professional peers and the titans of your industry. Congressional leaders want to know what you think, as does much of the world. As CEO, you have your hands on the levers and dials of the most important technology in more than a generation in terms of its potential impact—very good or potentially very bad for humanity.
What Silicon Valley Bank's Collapse Can Teach PR Pros
While the full story of Signature Bank’s collapse is yet to be told, the lessons of Silicon Valley Bank’s failure are already clear. For PR professionals, those lessons include making sure that we have a seat at the table of advising management on understanding the reputational and business impact of governance decisions. The fact that the CEO of SVB pushed for a Trump-era bill that reduced regulatory scrutiny of regional banks is perhaps not the most egregious aspect of its failures.
Smart globalization: How PR pros should approach the global marketplace
As a post-pandemic world tries to rebuild essential connections, what should smart PR people think about their strategy in an interconnected, borderless media landscape? Neither COVID-19, nor Brexit, nor the declining global trade in hard goods has ended the globalization of the world’s commerce.
Montieth & Co.
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