I write and travel and travel and writes for the LAT Travel section, which means writing about Long Beach and London, Monrovia and Machu Picchu. I've been doing this for most of the last 20 years, but along the way I also spent about six years covering culture for the LAT Calendar section and wri...
Why: The last half-mile of this trail puts you in the sky, basically, with a passel of granite peaks. Or crags, to use the local word. What: Castle Crags is a vertical place – a roughly 4,000-acre park with just 28 miles of trails, because everything is so rocky and steep. Even if you don’t finish the park’s marquee route, the Crags Trail,you’ll be grateful for coming close. It’s a 5.5-mile round-trip route, beginning with a mile of trudging through forest.
Why: The Shasta Cascade region is full of volcanic mountains, green forests and trout-bearing rivers. But this is its defining landmark. Everywhere you turn, there's Mt. Shasta. And it never seems to get old. What: Mt. Shasta stands 14,179 feet above sea level. Climb it? You could try. But that might take two or three days. There's no well-trod trail to the top, like the one on Mt. Whitney. And the most popular route is called Avalanche Gulch. (I'll pass. ) But you can also pay tribute more discreetly.
Why: This isn't the state's tallest or widest waterfall. But if you haven't confronted it yet, you need to. The way its waters thunder down, it looks like a Greco-Californian temple, with a pair of robust columns framing hundreds of busy rivulets. The flow is about 100 million gallons per day. What: Burney Falls is about an hour outside Redding, and the approaching path makes the landmark even better. First you confront the falls from above, looking down slightly across a gorge.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
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Use NOT or - to subtract results from your search. For
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World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
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A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".