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Articles by Murray Butler
Nintendo Celebrates "Mario Day" In Spot Directed By Murray Butler, Scored By BUTTER Music and Sound
By Mario races through everyday life in the sunny homage to the classic Nintendo character for "Mario Day," a commercial directed by Murray Butler via Framestore Pictures, with original music out of BUTTER Music and Sound. BUTTER producer Warren Wolfe and composer Adam Miele play on the "Mario Day" fan-made event and expand the occasion to every day, thanks to the versatility of Nintendo Switch.
What I Learned From Jonathan Glazer's Levi's Ad 20 Years Ago
Working with Jonathan Glazer for six months on the Levi's ad "Odyssey" was a humbling experience. Not only could I barely spell "odyssey" (I'm still spell-checking this as I write), but I almost couldn't finish the commercial. Jonathan's work spoke for itself. At that point, he'd made the Guinness spots "Surfer" and "Dreamer" with us, as well as the all-time classic film Sexy Beast.
Adidas Salutes Teamwork in Star-Powered Ad by Johannes Leonardo
In this short film, skateboarder Jenn Soto feels right at home on her first day as a member of Team Adidas, joining brand influencers such as Pharrell Williams, rapper Jackson Wang, filmmaker Jonah Hill and K-pop sensations Blackpink. Hill directed and provides narration over a loudspeaker.
A Nation's Call | Framestore
The complex variety of environmental effects include dust, smoke, water, fire, clouds and oceans. Practically every kind of FX simulation was required. Framestore focussed its FX artists on either water or pyrotechnics. The water artists designed ocean, wake, spray, cloud and mist sims, whilst the pyro team ran fire, smoke, contrails, ignitions, explosions, debris, dust, grass, hay, dust, and even some supplementary cloth sims for good measure.
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