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Articles by Natalia Grincheva
Have you been taken by the Korean Wave yet?
The Korean Wave or ‘Hallyu’ refers to the dramatic rise in popularity and global spread of South Korea’s pop culture, entertainment, music, drama and film. One example is the K-Pop sensation BTS, which boasts its own ‘army’ with a global fandom community of almost 13 million people. The BTS army is responsible for at least half a million social media mentions daily and, in 2023, the music group’s sales reached .
Digital 'history machines' are never politically neutral, researcher says Original
The idea of creating a "universal library" that contains the entirety of all the human knowledge and heritage has inspired the imaginations of the brightest minds of scholars and humanists since ancient times. A good example is the Library of Alexandria—the most famous library of classical antiquity in Egypt from the early 3rd century BC.
Digital ‘history machines’ are never politically neutral
The idea of creating a ‘universal library’ which contains the entirety of all the human knowledge and heritage has inspired the imaginations of the brightest minds of scholars and humanists since ancient times. A good example is the Library of Alexandria – the most famous library of classical antiquity in Egypt from the early 3rd century BC.
Book Launch: Geopolitics of Digital Heritage
About this Event Book Launch: Geopolitics of Digital Heritage Opening with a welcome keynote of the LASALLE President, Professor Steve Dixon, the seminar will celebrate the new book Geopolitics of Digital Heritage (2024: Cambridge University Press).
The soft power of data - Openforum
The amount of data generated online continues to grow exponentially. This is making it difficult (if not impossible) for many organisations with scarce expertise and resources to tap into the power of data storytelling. Data storytelling is the concept of building a compelling narrative based on complex data and analytics that can help deliver a targeted message to various audiences and stakeholders.
Translating data into soft power
The amount of data generated online continues to grow exponentially. This is making it difficult (if not impossible) for many organisations with scarce expertise and resources to tap into the power of data storytelling. Data storytelling is the concept of building a compelling narrative based on complex data and analytics that can help deliver a targeted message to various audiences and stakeholders.
Museums in cyberspace
The COVID-19 pandemic has been devastating for the cultural sector and museums, many of which have closed or suspended their local and international programs, including travelling exhibitions and international loans. In response to the pandemic, museums are jumping into the digital ocean of online communications, trying to compensate for the loss of their social influence at a time when onsite exhibitions are impossible.
Treading softly in power diplomacy
Liberal democracies are often assumed to be much better placed than more authoritarian governments to exercise “soft power” – influencing others through cultural attraction and persuasion. A democratic environment, it is argued, increases the capacity of civil society to participate in cross-cultural initiatives and transmit cultural values, ideals and traditions abroad.
Treading softly in power diplomacy
Liberal democracies are often assumed to be much better placed than more authoritarian governments to exercise “soft power” – influencing others through cultural attraction and persuasion. A democratic environment, it is argued, increases the capacity of civil society to participate in cross-cultural initiatives and transmit cultural values, ideals and traditions abroad.
Australian Foreign Policy in Political Time: Middle Power Creativity, Misplaced Friendships, and Crises of Leadership - Australian Institute of International Affairs
In addressing the uncertainty Australia faces through its recurring shifts from stability to instability, it would be valuable to look at social psychological approaches, where ideas reduce uncertainty and stir stability. Over the past century, Australian foreign policy orders, defined with respect to ideas that reduce uncertainty and stabilise interests, have been marked by recurring patterns of development and decline.
Post-Guggenheim Developments, 1st Edition
Description Global Trends in Museum Diplomacy traces the transformation of museums from publicly or privately funded heritage institutions into active players in the economic sector of culture. Exploring how this transformation reconfigured cultural diplomacy, the book argues that museums have become autonomous diplomatic players on the world stage.
The Soft Power of Smart Cities: The Giant Missing Bit - AIIA
While Australia’s “soft power” objectives and its “smart city” ambitions and strategies currently seem to develop independently, their convergence, in the long run, is inevitable. The “soft power” of “smart cities” could be measured, but key soft power resources should be properly integrated into the evaluation framework. In the age of progressing urbanisations, cities are becoming the key hubs of the global economy and important centres of soft power.
Putting museum power on the map
In 2014, Brisbane became the third Australian city after Melbourne and Sydney to break into the top 25 of the Monocle Soft Power city survey - thanks largely to the influence of just one institution, its Gallery of Modern Art.
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