Nigel Vere Nicoll

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Over the past few months, the focus in golf tourism has really shifted from ‘if’ the markets are going to open, to ‘when’ they are going to open. With this comes some concern, as to what, in tourism terms, the long-awaited new ‘normal’ might actually look like. The lockdown gave the opportunity, unwanted though it might have been, to evaluate the current norms.

To open the golf tourism column, I used as my base a reflection on what has happened to the sector over the last 18 months or so in Southern Africa. Locally golf rounds are up (an interesting phenomenon, which is being experienced globally), so some of the local lockdown level pain, in terms of lost rounds’ revenues, has been eased by this surge on to the country’s golf courses.