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Noor Lobad

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The 2026 Beauty Power Products

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By Noor Lobad Verified
| Beauty Inc Verified
The 2026 Beauty Power Products Courtesy photos Cécred Restoring Hair & Edge Drops, $56 Image Credit: Courtesy photo At the heart of Beyoncé Knowles-Carter’s growing hair care empire is this scalp serum, which exceeded its first-year sales forecast within one month of launch, and today sells every 16 seconds.
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The 2026 Most Powerful Brands in Beauty

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By Noor Lobad Verified
| Beauty Inc Verified
The 2026 WWD Beauty Inc Power Brands. Courtesy photos/WWD What does it take not just to move in step with the times, but to play a role in shaping them? With booming businesses and even bigger ideas, the 50 brands comprising WWD Beauty Inc’s 2026 Power Brands list have cracked that code. From legacy players that know when to pivot — and when to stay the course — to the bright-eyed emergents that push the whole industry’s ecosystem forward, these companies make beauty the dynamic world it is today.
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The 2026 Beauty Power Founders

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By Noor Lobad Verified
| Beauty Inc Verified
The 2026 Beauty Power Founders Courtesy photos Jen Atkin Image Credit: Mike Rosenthal/ Courtesy photo Founder, Ouai and Mane Since selling her OG hair care business, Ouai, to P&G Beauty, Jen Atkin has done it again with Mane, a hair care and tool brand spun off from her longtime beauty blog Mane Addicts. Today, both brands are flying high, bringing stylist-grade hair care to the masses with an M.O. of efficacy and excitement.
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