Today’s episode is a top-20 bonanza! I had tour guide extraordinaire April Pett in the studio to take me on a virtual walk through Paris. She gives her favourite street in each of the 20 Paris arrondissements. I like her list because it’s not just streets, there are bridges, alleyways, elevated walkways and more, and she recommends them for different reasons. One street has the city’s only baguette vending machine, for instance.
Big news here at Earful HQ. I’ve made my first million! No, no, no, not a million euros. Or dollars. Or even Swedish kronor, unfortunately. I mean a million hits on a Facebook video. So, in case you’re interested, here’s some behind-the-scenes info about what happens to a small page when one of its videos goes viral on social media. So, the one-minute clip “How to Fake French” reached the million-hit mark on Saturday night.
When I’m looking for restaurant tips, I always check in with Lindsey Tramuta from the Lost In Cheeseland website. Or I look in the book she wrote, The New Paris, which sits on my coffee table. But this time I emailed her instead. I had to get right to the source! “Dear Lindsey, what are the best restaurants on the Left Bank?” I wrote.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".