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Independent creative agency, The Core Agency, has won the Doctors on Demand business following a competitive creative and media pitch. The Core Agency engaged former client, Georgia Thomas, to develop the media strategy and independent agency, Love Media, for planning and buying. The collective team will work together to service the Brisbane-based client. Doctors on Demand is one of the leading telehealth GP services that gives users video access to Australian registered doctors.
A Columbian football commentator is lucky to have escaped serious injury after being nailed by a falling piece of the set during a live studio broadcast. Commentator Carlos Orduz was part of a seven-panel chat on ESPN Colombia when a large section of the wall gave away and collapsed down on top of him. Studio cameras caught the horror moment before quickly panning back to the show’s host who looked on in stunned silence for several seconds before going to an ad break.
For B2B marketers, the word of the year in 2020 was undoubtedly ‘webinars’. But a leader in this space, ON24’s marketing director Tim Johnston, says its time to rethink how you deliver them. On Tuesday, Johnston took a sledgehammer to the boring, banal—and sometimes detrimental—rules that have crept into modern webinars, during 5 Webinar Rules to Break in 2021, an online event moderated by B&T editor-in-chief David Hovenden.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
