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Paola Schmitt on Muck Rack

Paola Schmitt

Porto Alegre
As seen in: OpenEdition, AOS-Amazonia, Organizacoes e Sustentabilidade
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Articles

Distinguishing Green Marketing From Greenwashing: Insights From Data Analysis of Banco do Brasil S.A. and Natura & Co.

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By Camila S. da, Paola Schmitt, Luciane Pereira
| OpenEdition
Sumário - Documento anterior - Documento seguinte Resumo | Índice | Mapa | Notas da redacção | Texto | Bibliografia | Citação | Autores Entradas no índice marketing verde, greenwashing, desenvolvimento socioambiental, Banco do Brasil, Natura green marketing, greenwashing, social and environmental development, Banco do Brasil, Natura Topo da página Notas da redacção DOI: 10.17231/comsoc.45(2024).5154 Submetido: 05/07/2023 - Aceite: 12/01/2024 Texto integral 1Global environmental changes have...
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