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You literally can’t do digital marketing without people—but somehow, even in today’s modern world, most agencies forget that. That top-down lack of empathy and understanding isn’t anything new, it’s “a tale as old as time” (ok, come on—most of you would be sorely disappointed if I didn’t have at least a few movie references in here). As the inimitable Ruth Burr-Reedy always says, “it’s called show business… not show friends”—but that doesn’t mean that people aren’t important.
During times of wider economic turbulence, you’d be forgiven for burying your head in the day-to-day running (and survival) of your business without coming up for air. So, it can be hard to get a read on how others in your industry are doing. If you’re feeling the pinch, are they? If you’re not feeling the pinch, should you be reassured—or worried—you’re missing something? Well, the good news is that we’ve done the research for you.
Back in 1492, a Spanish expedition headed by Christopher Columbus saw the first Europeans reaching the shores of the United States of America. Over five hundred years later, a lot has changed, but the number of Europeans travelling to and from North America is a figure that just keeps on growing. Of those Europeans, a significant proportion are scientists, with over 100,000 European researchers now residing in the USA.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
