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Patrizia Vigolo on Muck Rack

Patrizia Vigolo

Verified
(She/Her)
Covers:  Wine, spirits, travel, food, Italy and its culture, luxury travel, art and lifestyle

Interview

What was your first job as a journalist?

My first job as a journalist was working (and I continue to work) as a ghostwriter for magazines covering topics related to wine, food, and travel.

Have you ever used a typewriter?

Of course, back when I was a teenager, but alas, it says a lot about my age! Haha.

How do you prefer to be pitched on stories?

Yers, always

What's your favorite social network?

LinkedIn and Instagram, for sure.

What advice can you offer to aspiring journalists?

Networking is essential in journalism. Build your network and relationships.

When's the best time to pitch you?

It's always the right time.

What's the worst pitch you ever got?

The worst? There are many, but what I can say is: I look for stories, not advertising.

What's your favorite drink?

Really? Wine, of course

When you're not at a computer, where are you most likely to be?

Probably in a winery tasting wine, or in an "agriturismo" or trattoria, or out in nature somewhere in northern Italy.

Aside from your own, what's your favorite publication to read?

My favorite publication revolves around topics related to wine, travel, and food. I'm addicted to anything that delves into these realms!

What's the most common misperception about your beat?

The most common misperception about the wine industry is that it is elitist and reserved only for experts.

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