Terry O'ReillyVerified29,848 followers
Sep 05, 2026 — Jerry Goodis was one of the most colourful characters in the history of Canadian advertising. He founded a legendary advertising agency and created some of Canada’s longest-running ad campaigns. And while doing that, he attacked the ad industry for...
Aug 15, 2026 — From the Under The Influence Archives, one of our favourites.... Take a walk down any busy main street, and you’ll probably see one of the oldest forms of advertising: The sandwich board. They have been around for over 200 years. Cities try and ban...
Aug 08, 2026 — From The Under The Influence Archives... Customers often lie to companies in surveys, polls and focus groups. Yet advertisers rely on that flawed and false feedback to market brands and create advertising campaigns. So what are advertisers to do? One...
Jul 25, 2026 — An encore episode from the Under The Influence Archives. A very interesting favourite. Most tourism marketing aims at the largest audience possible. This week, we look at a sub-category aimed at the smallest audience possible: Billionaire Tourism. The...
Jul 11, 2026 — An encore episode of Under The Influence.... one of our favourites. Last week, we talked about the best historic demonstration commercials of all time. This week, we feature some of the most recent. Like an air freshener commercial that tricked...
