Rachel is an assistant editor at Greatist, pursuing word combinations that make her smile, the perfect amount of muscle ache and how to live less foolishly every day. Offline, she's probably in a bookstore, Sephora or doggy daycare, practicing her wistful gaze. Online, she's probably editing an I...
When it rains Fenty Beauty goodness, it pours (we all see the "Umbrella" pun opportunity, but it won't be good, so moving right along). Just 15 days after Rihanna unleashed her two-years-in-the-making Fenty Beauty core collection, she's back with more beauty news. In case there was any doubt that Fenty Beauty was going to be a full-fledged beauty brand, Rihanna has a holiday collection locked, loaded, and ready to sell.
Over the past the year, a wave of change has disrupted the cosmetics industry—from the types of spokesmodels cast in ads to the language we use when discussing what constitutes "beauty." Still, as Fenty's breakthrough campaign and product assortment recently showed, there's much to be done.
If you've spent any time at all on the Food Network, you know Ayesha Curry . With her show Ayesha's Homemade , her own cookbook, and 5.2 million Instagram followers under her belt, the 28-year-old's carved out quite a name for herself. (As has her husband, NBA basketball player Stephen Curry.) But if you don't know her yet, you're about to: breaking from the mold, Curry is the first CoverGirl spokesperson who's not an actress, singer, or influencer.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".