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Rasheda Akter Rupa on Muck Rack

Rasheda Akter Rupa

As seen in: MDPI, Dialnet - Universidad de La Rioja
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Articles

From Click to Regret: Investigating Impulsive Buying and Post-Purchase Cognitive Dissonance Through the S-O-R Lens

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By Afruza Haque, Rasheda Akter Rupa, Sadia Akter
| Dialnet - Universidad de La Rioja
In the online shopping context, the proliferation of digital platforms has contributed to an increase in impulsive buying behavior (IBB), which can sometimes lead to regret. This study aims to explore the intrinsic and extrinsic stimuli that influence consumers’ online impulsive buying behavior, which subsequently affects their post-purchase cognitive dissonance, with the moderating role of price consideration (PC).
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Blockchain in Online Learning: A Systematic Review and Bibliographic Visualization

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By Wei Liu, Bo Wang, Rasheda Akter Rupa, Mao Zhao
| MDPI
1. Introduction Blockchain is the newest buzzword in digital transformation technologies. This trailblazing technology is so versatile that it has the potential to disrupt practically every industry. Since the peer-to-peer electronic monetary transaction “bitcoin” [] was first introduced, its underlying technology, “Blockchain,” has attracted much attention from both business and academic domains.
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